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When Common Motors unveiled the Cadillac Celestiq final yr, we have been instructed it could be 18 ft lengthy, pack 300 miles of vary, have a powerful 0-60 MPH acceleration price of simply 3.8 seconds, and begin at $300,000.
None of that modified, however an important metric, value, did.
GM confirmed on Wednesday that the Celestiq is now going to begin at $340,000 earlier than any customization is completed by the client, making it one of many loftiest value tags for a car within the automotive sector, not to mention the EV portion of that huge class.
Cadillac’s CMO, Melissa Grady Dias, revealed the large price ticket on social media, because the automaker is “on a journey to outline the subsequent era of American Luxurious.”
“Since its introduction, we’ve seen extraordinarily excessive demand for CELESTIQ. Purchasers who start this bespoke journey can personalize their CELESTIQ and make it a real reflection of their persona – the probabilities are infinite. The bespoke spirit of CELESTIQ can be decided by the shopper’s stage of curation, however the clean canvas will begin at roughly $340,000 MSRP,” Dias wrote in a LinkedIn submit.
Nevertheless, there’s a risk that it might skyrocket to even greater ranges, as we’ve seen legacy automakers do with their value tags in recent times.
Dias’s LinkedIn submit finishes with “Supplier units last value,” which implies that those that plan to get their palms on it is perhaps going through a hefty vendor markup.
There are additionally just a few trims that GM plans to launch with the Celestiq. It trademarked them final yr earlier than the revealing.
By way of the finer factors of the automobile, not a lot is basically identified. Nevertheless, pictures of the Celestiq’s inside and exterior present the automobile is flashy, and those that have the money to throw round to purchase it will likely be met with a few of the most interesting options any automobile can provide.
Fitted with Extremely Cruise, the superior hands-free driver help suite that options 360-degree car views, a wise glass roof, and premium inside choices, the automobile is unquestionably not one which we’ll anticipate to see as a each day driver.
When it hits the market, it will likely be constructed by hand on the GM International Technical Heart in Warren, Michigan.
Please electronic mail me with questions and feedback at joey@teslarati.com. I’d love to speak! You can even attain me on Twitter @KlenderJoey, or when you’ve got information suggestions, you possibly can electronic mail us at suggestions@teslarati.com.
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