Cadillac has launched a brief teaser video of its upcoming Escalade IQ EV, prematurely of a deliberate reveal on August 9.

Cadillac first introduced the approaching Escalade EV in Could, however we discovered nearly nothing about it on the time.

At this time’s announcement doesn’t present us rather more – simply the entrance finish and some close-up photographs of assorted components of the automobile. Although Cadillac additionally confirmed that the Escalade IQ shall be produced at Manufacturing facility ZERO, GM’s new title for its Detroit/Hamtramck Meeting middle after a $2.2 billion retool focusing completely on electrical car manufacturing.

So with out additional ado, right here’s the 26-second teaser video:

The one actually stable shot we get to see is of the entrance finish, which doesn’t look very similar to the present era of the Escalade, and actually appears extraordinarily just like the Cadillac Lyriq and Celestiq entrance finish.

And whereas Escalade is a longtime model and Lyriq and Celestiq are new, the Escalade “IQ” title means all three finish in the identical two letters.

So Cadillac appears prefer it’s establishing considerably of a model id for its EVs right here, between the entrance finish and naming scheme.

The IQ branding additionally means that GM is not going to fully substitute the Escalade with an electrical mannequin. The fifth era of Escalade began promoting in 2021, which implies it would doubtless stick round via at the very least the 2027 mannequin 12 months. Cadillac has beforehand introduced that it would solely introduce EVs from right here on out and plans to solely promote electrical automobiles beginning in 2030.

As for extra particulars, we’ll hear extra about them on August 9. Keep tuned and we’ll carry you the newest right here at Electrek.

Electrek’s Take

I’ve mentioned over and over that we want smaller automobiles, so this explicit one received’t be for me. It looks like everyone seems to be popping out with three-row EVs this 12 months and I’d actually prefer it if the development might go in the wrong way.

Particularly provided that if the Escalade has a Hummer-sized battery, within the realm of 200kWh, then GM might put much more EVs on the highway by producing ~4 Ultium-powered Bolts somewhat than one large Escalade.

However, there’s no query that the Escalade has been a cultural touchpoint, and considered a car of standing. It’s additionally Cadillac’s best-selling mannequin. So attaching this premier title to an EV is a robust assertion.

GM did one thing comparable with the Hummer. That automobile hadn’t been made for a few years, however it was resurrected to connect to an EV. And now right here we’re with one other large, most likely low-volume EV to behave as a halo car, to additional make the statements that EVs don’t essentially imply having to make a compromise.

Making an electrical Escalade sends a message that Cadillac and GM as a complete need their high-status automobiles to have the correct of powertrain in them – and that proper sort of powertrain is electrical.