Home Automotive Drivers reluctant to pay for superior security tech: What Automobile?

Drivers reluctant to pay for superior security tech: What Automobile?

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Drivers reluctant to pay for superior security tech: What Automobile?

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Round half of automotive drivers could be completely satisfied to purchase a brand new automotive with out Superior Driver Security Techniques (ADAS) if it meant paying much less, in accordance with automotive shopping for platform What Automobile?

ADAS applied sciences assist keep away from collisions, however greater than a 3rd (35%) of individuals surveyed by What Automobile? admitted to switching them off sooner or later, with blind spot warning and collision avoidance applied sciences revealed as essentially the most annoying. 

ADAS is now important for a automotive to realize a excessive Euro NCAP security score, no matter the automotive’s structural security and skill to guard occupants within the occasion of a crash. For instance, the Dacia Jogger was awarded an total security score of 1 star (out of 5) on account of its lack of ADAS techniques, regardless of scoring 4 stars for grownup occupant safety.

The survey of seven,125 automotive homeowners discovered that whereas 58% of drivers with ADAS techniques stated they really feel safer in consequence, though solely 34% stated that they might rule out shopping for a automotive if it wasn’t fitted with sure ADAS options and almost half (47%) could be completely satisfied to purchase a brand new mannequin with out them fully if it meant paying much less. That determine rose to 66% amongst drivers who don’t at the moment have ADAS applied sciences fitted to their car. 

The survey additionally discovered that 42% of individuals had ADAS applied sciences fitted to their vehicles. The same proportion of respondents had no such techniques, whereas 17% didn’t know if their automotive was geared up with ADAS options.

 What Automobile? editor Steve Huntingford, stated: “Whereas most drivers really feel safer with superior driver help applied sciences of their vehicles, a big proportion have switched them off sooner or later, suggesting these techniques typically aren’t as consumer pleasant or intuitive as motorists would love.

“With ADAS on account of change into obligatory in new vehicles from July 2024, will probably be all of the extra necessary that security our bodies like Euro NCAP not solely make it clear to automotive purchaser’s how efficient every producer’s ADAS tech is, but in addition whether or not or not it’s irritating to make use of.”

 

 

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