Eden Motor Group is introducing new digital imaging know-how in any respect 21 of its retailers to provide it a aggressive edge when presenting automobile listings on-line.

As a part of a brand new two-year deal beginning this month with Auto Imaging, which is a part of Citnow Group, Eden mentioned it will likely be higher capable of current automobile imagery “in a extra constant approach, present instant and extra refined high quality management of images, and assist employees add content material extra quickly”.

The Auto Imaging know-how offers real-time suggestions on picture composition and high quality when it’s captured, serving to customers to rectify points as they come up and lowering time-to-web for automobile listings.

Automation and effectivity are key components of the Auto Imaging answer and as soon as the photographs have been collected the app takes care of background alternative and creating an internet inventory video.

Auto Imaging shall be working with Eden to watch picture accuracy and determine when a seller may have help, with options managed by newly skilled employees at every website.  

James Kurd, operations director at Eden Motor Group, mentioned: “Working with Auto Imaging has been very collaborative from the outset of the pilot part.

“Our gross sales groups had been onboarded seamlessly, helped by entry to coaching schemes and on-line video tutorials.

“Getting inventory on-line shortly is a key driver for our used automotive revenues, and the brand new know-how is already making an necessary distinction.”

Chris Grey, managing director at Auto Imaging, mentioned visible belongings are more and more necessary for promoting automobiles efficiently on-line; with customers anticipating to see a variety of static and video belongings with each itemizing.

He mentioned: “Assembly these expectations has created a major and rising operational burden, one that always takes salespeople away from the job of promoting.

“That’s why our know-how is as a lot about streamlining processes as it’s about optimising the breadth and high quality of belongings.

“We’re always growing our app in response to seller suggestions, and this new settlement with Eden will assist guarantee we will proceed to assist ship constructive outcomes for sellers and customers alike.”