At solely 20, Lee Youngji has already established herself as an business veteran within the South Korean leisure scene. Rising to prominence together with her consecutive firsts within the rap business, Youngji has notably clinched accolades as the primary feminine and the primary to clinch wins in each excessive profile Korean rap competitions of Excessive Faculty Rapper and Present Me The Cash. The Not Sorry singer proves versatile in her portfolio, boasting her very personal celeb actuality programme, My Alcohol Diary to sales space. The present has hosted a few of the most prolific names amongst Korean celebrities together with nationwide footballer Cho Gue-sung, Ok-pop woman group IVE’s Wonyoung and numerous members from boy band Seventeen. Now, she marks one other first together with her formal foray into the style panorama — Youngji is the primary Korean ambassador for the Home of Coach.

Clad in choices from the the model’s upcoming Fall 2023 assortment, the rapper exudes a well-recognized sense of unabashed confidence, the identical high quality that propelled her to stardom from her different appearances throughout Ok-entertainment. “I’m thrilled to be an envoy for Coach, a model that I take pleasure in carrying and that conjures up me. I can’t wait to share what we’ve been engaged on collectively and [am] excited to proceed to share my story as a part of our collaborations”.

On the group’s resolution to induct the rapper as World Ambassador, Artistic Director Stuart Vevers commented, “Youngji is somebody who conjures up others by being herself. She displays the spirit of confidence and self-expression that we champion at Coach, in addition to our imaginative and prescient for a extra inclusive trend world by means of the Coach household”.

This text was first printed on MEN’S FOLIO Singapore.

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