Subaru of America reviews 50,389 automobile gross sales in July (up 21 % year-over-year), which marks twelve consecutive months of year-over-year development. Through the first seven months of 2023, the corporate offered 354,478 autos in the USA (16 % greater than a yr in the past).

For us, essentially the most attention-grabbing factor is that gross sales of the all-electric Subaru Solterra elevated barely in July, and amounted to 758 items. That is the very best quantity thus far this yr, and second solely to December 2022, when 825 items had been offered.

In comparison with the full quantity, Solterra’s share additionally improved and reached 1.5 %, which is a brand new report (it was 1.45 % in December 2022).

Subaru BEV gross sales final month:

• Solterra: 758 (new) and 1.5% share

To this point this yr, Subaru Solterra gross sales within the US amounted to three,730 (about 1.1 % of Subaru’s complete gross sales).

Subaru BEV gross sales year-to-date in 2023:

• Solterra: 3,730 (new) and 1.1% share

It is going to be attention-grabbing to see the outcomes in comparison with the direct cousins – Toyota bZ4X and Lexus RZ 450e – however these numbers are launched solely quarterly (see the Q2 2023 gross sales report right here).

The Subaru Solterra begins at an MSRP of $44,995 (+$1,225 DST) and affords as much as 228 miles of EPA Mixed vary, utilizing a 72.8-kilowatt-hour (kWh) battery.

The mannequin is just not eligible for the $7,500 federal tax credit score, below the Inflation Discount Act of 2022, as a result of it is imported from exterior of North America. Nonetheless, the motivation may be factored into leasing.

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