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It was all smiles as celebrities, fashions, musicians and entrepreneurs descended to the center of Bangkok to rejoice the launch of the Jim Thompson Heritage Quarter in Thailand. In a stunning show of cultural fusion and fashionable aptitude, the grand opening was graced by celebrities and punctuated by a style showcase of unrivalled creativity, celebrating the brand new “Past Silk” ethos. This vacation spot is now poised to attract guests from throughout the globe, setting a brand new customary for aptitude and ingenuity within the coronary heart of Thailand.
The spectacular opening noticed the attendance of a number of famend Thai celebrities, together with Pruk “Zee” Panich, Chawarin “Nunew” Perdpiriyawong, Thitiya “Baipor” Jirapornsilp, Jumpol “Off” Adulkittiporn, Atthaphan “Gun” Phunsawat and Vasin “Ko” Assawanarunat. Additionally among the many friends have been prime administration from Central Group, King Energy, One Bangkok and Siam Piwat. Nevertheless, it was the style present that fashioned the centrepiece of the occasion.
42 charming appears to be like have been unveiled, every establishing a brand new benchmark for sartorial creativity and class. The Jim Thompson assortment showcased a flexible vary, bridging the hole between relaxed beachwear and the sophistication of on a regular basis put on for work or journey.
The spotlight was the dramatic reveal of the final look – “Look 42” – a testomony to the enduring innovation, artistry, and heritage that Jim Thompson is widely known for. The present’s pinnacle look paid homage to regal sophistication with the Ikat Silk/Metallic Jacquard Robe, impressed by Her Majesty Queen Sirikit’s iconic Thai silk robe. The showstopper robe was a masterful rendition of Jim Thompson’s beautiful metallic and golden silk materials, providing a contemporary tackle Thai custom for the discerning aesthete. Accompanying the style present was an suave collection of songs which chronicled the corporate’s journey for the reason that Fifties — every emblematic of its period, deeply linked to key moments within the model’s historical past and to its founder, Mr. Thompson.
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Frank Cancelloni, Group CEO at Jim Thompson, mirrored on the occasion’s success, stating, “The grand opening of the Jim Thompson Heritage Quarter was a celebration of our heritage and a declaration of our future. It represents a pivotal second as we embark on our mission to turn into Asia’s first iconic international life-style model. We’re proud to showcase Thailand’s wealthy cultural tapestry to the world by our numerous choices.
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Culinary artistry was on the forefront with a menu designed by the manager chef of Jim Thompson, A Thai Restaurant providing an array of signature dishes. The O.S.S. Bar showcased its celebrated mixologists with meticulously crafted drinks. These distinctive epicurean experiences not solely showcased the model’s unwavering dedication to delivering beautiful eating expertise but additionally set the stage for an unforgettable after celebration held at The Moonlight Corridor, that includes a line-up of DJs and the admired Thai band – Nisatiwa.
This was instrumental because the culinary panorama at Jim Thompson Heritage Quarter guarantees to turn into a meals connoisseur’s paradise. Jim Thompson, A Thai Restaurant, has undergone a vibrant transformation, aiming to turn into a cornerstone of recent Thai delicacies with its artistic menu providing an ingenious twist to traditional flavours by an attractive à la carte menu.
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This new life-style quarter gives a dynamic area the place historical past, artwork, tradition, delicacies and retail expertise converge, reflecting Jim Thompson’s imaginative and prescient of crafting a world vacation spot that celebrates the essence of Thai heritage and modernity.
The success of Jim Thompson Heritage Quarter’s grand opening has set the stage for the model to proceed its evolution as a pacesetter within the international life-style sector with this new enterprise as a vibrant life-style vacation spot, drawing each worldwide and home vacationers to the center of Thailand.
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