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Abstract of 2023 Honda enterprise briefing

Abstract of 2023 Honda enterprise briefing


  • Enchancment of the earnings construction for car enterprise:
    The quantity of fastened prices for FY2023 (fiscal 12 months ended March 31, 2023) was lowered by greater than 10% in comparison with FY2019. The break-even level for FY2023 primarily based on the proportion of manufacturing capability utilization was roughly 80%, an enchancment from roughly 90% in FY2019. Honda will try to make a steady restoration in gross sales and obtain a return on gross sales (ROS) of seven%, which has been Honda’s FY2026 company-wide administration goal.
  • Steady procurement of semiconductors:
    From a medium- to long-term perspective, Honda has been constructing cooperative relationships with semiconductor producers, together with the strategic collaboration with Taiwan Semiconductor Manufacturing Firm Restricted (TSMC).
  • Initiatives in battery-related areas:
    Towards the achievement of its objective to extend the ratio of EV and FCEV gross sales to 100% globally by 2040, Honda will proceed engaged on the procurement and growth of batteries, in addition to securing secure procurement of battery supplies by constructing robust partnerships with useful resource recycling companies.
  • EV introduction plans:
    In North America, a mid- to large-size EV mannequin primarily based on Honda’s unique devoted EV platform will go on sale in 2025. In Japan, an EV mannequin primarily based on the N-ONE will go on sale in 2025, and two small-size EV fashions, together with a SUV sort, will go on sale in 2026.
  • Strengthening of software-related areas:
    Honda will double the initially deliberate variety of new hires in software-related areas. Honda newly created the International Person Expertise (UX) Officer place.
  • New worth creation:
    Honda has secured an annual price range on the 100 billion yen stage for analysis into next-generation mobility in addition to for basic analysis actions. Honda Improvements Co., Ltd. was newly established this month in Japan to strengthen open innovation with startups.

Honda Motor Co., Ltd. immediately held a press briefing on the progress it has achieved towards its enterprise transformation and electrification. The Honda executives presenting on the occasion included the next:

  • Toshihiro Mibe, Director, President and Consultant Govt Officer
  • Shinji Aoyama, Director, Govt Vice President and Consultant Govt Officer

A abstract of the briefing follows:

1. 5 Key Elements Honda is targeted on

Honda strives to understand the enjoyment and freedom of mobility for individuals world wide with zero environmental impression and 0 site visitors collision fatalities involving Honda bikes and cars. In so doing, Honda desires to be an organization that serves as a driving pressure for many individuals to understand their goals and transfer our society ahead. To realize this difficult objective, Honda has been strengthening its enterprise construction and can deal with the next areas, which Honda identifies because the 5 key components for the development of mobility.

1) Carbon neutrality of energy models
2) Power administration system that allows the usage of energy models as an power supply
3) Useful resource circulation
4) AD (automated driving)/ADAS (superior driver-assistance system)
5) IoT (Web of Issues)/Linked

2. Strengthening of Enterprise Construction

<Enchancment of the earnings construction>

Honda has made regular enchancment of its earnings construction for car enterprise over the past a number of years by implementing varied measures together with the introduction of Honda Structure and a “collection planning” system for brand spanking new fashions, discount of the overall variety of variations on the trim and possibility stage for international fashions and optimization of manufacturing capability. For FY2023 (fiscal 12 months ended March 31, 2023), the quantity of fastened prices was lowered by greater than 10% in comparison with FY2019, and the break-even level primarily based on the proportion of manufacturing capability utilization was roughly 80%, a big enchancment from roughly 90% in FY2019.

Furthermore, due partly to the contribution of motorbike enterprise, which has established a powerful earnings construction, Honda has been capable of safe a ample stage of free money move regardless of the robust enterprise atmosphere. Going ahead, Honda will purpose to attain a return on gross sales (ROS) of seven%, which has been Honda’s FY2026 company-wide administration goal, by steadily recovering its car unit gross sales quantity.

<Actions to handle semiconductor scarcity>

Regarding the ongoing scarcity of semiconductors, Honda has been taking varied actions to ship merchandise to its prospects as quickly as doable by implementing measures from each short-term and medium- to long-term views.

1) Quick-term measures:
Along with additional strengthening relationships with suppliers, Honda is taking varied measures together with dual-sourcing of key components and the event of other components.

2) Medium- to long-term measures:
Whereas enhancing its risk-sensing measures, Honda has been constructing cooperative relationships and enhancing collaboration with semiconductor producers, together with the strategic collaboration with TSMC, by means of which Honda strives to make sure secure procurement of semiconductors.

3. Path of Electrification Enterprise

<Motorbike enterprise>

Honda plans to introduce 10 or extra electrical motorbike fashions globally by 2025 and goals to extend annual gross sales of electrical fashions to three.5 million models, equal to roughly 15% of whole unit gross sales, as of 2030.

  • Honda will launch the EM1 e: electrical scooter outfitted with a Honda Cell Energy Pack e: swappable battery in Japan, Europe and Indonesia earlier than the tip of 2023.
  • Envisioning the longer term enterprise atmosphere, market makes use of and technological developments, Honda is exploring a variety of future fashions together with these outfitted with an influence supply apart from swappable batteries.

<Car enterprise>

Honda has set a objective to extend the ratio of EV and FCEV gross sales to 100% globally by 2040. To this finish, Honda is planning to provide greater than 2 million EVs yearly by 2030.

Plans for the introduction of EV fashions are as follows.

  • North America:
    • In 2024, the Honda Prologue and Acura ZDX, presently being codeveloped with Common Motors (GM), will go on sale.
    • In 2025, a mid- to large-size EV mannequin which adopts the brand new E&E structure primarily based on Honda’s unique devoted EV platform will go on sale.
  • China:
    • In early 2024, e:NS2 and e:NP2 will go on sale.
    • Earlier than the tip of 2024, mass manufacturing fashions primarily based on the e:N SUV xù idea mannequin will go on sale. The e:N SUV xù idea mannequin was unveiled at Auto Shanghai this month.
    • By 2027, Honda will introduce a complete of 10 new EV fashions, together with three fashions talked about above.
    • By 2035, Honda will try to make EVs 100% of its car gross sales in China, forward of different areas.
  • Japan:
    • Within the first half of 2024, a N-VAN-based commercial-use mini-EV mannequin will go on gross sales.
    • In 2025, an EV mannequin primarily based on the N-ONE will go on sale.
    • In 2026, two small-size EV fashions, together with a SUV sort, will go on sale.

Retaining tempo with the enhancement of its EV lineup, Honda will start providing car charging providers. For house recharging, primarily based on the Honda SmartCharge™, an EV charging service presently out there in North America, Honda is planning to roll out power enterprise that makes use of the ability provide functionality of EVsFor public charging, Honda will work towards the institution of an EV charging providers atmosphere for its prospects in collaboration with suppliers of handy and dependable charging networks.

4. Initiatives towards Regular Progress in Electrification

To make sure regular progress in electrification, Honda will entered into varied strategic partnerships in areas starting from procurement to useful resource circulation of batteries and battery sources, and is constructing a powerful worth chain with Honda as a hub to determine a sustainable enterprise basis.

4-1. Battery procurement and growth

1) Now and for the present time interval:
In every area, Honda has been strengthening its exterior partnerships within the space of liquid lithium-ion batteries and is now on monitor to have good prospects for secure procurement of the quantity of batteries Honda will want on a worldwide foundation.

  • North America:
    • Procurement of Ultium batteries from GM and institution of a battery manufacturing three way partnership with LG Power Resolution (LGES)
  • China:
    • Strengthened collaboration with Up to date Amperex Know-how Co., Restricted (CATL)
  • Japan:
    • Procurement of batteries for the N-VAN-based commercial-use mini-EV mannequin from Envision AESC

2) From the second half of the 2020s:

  • Along with the development of liquid lithium-ion batteries, Honda will develop and introduce next-generation batteries reminiscent of semi-solid-state and all-solid-state batteries.
  • Honda and GS Yuasa Worldwide Ltd. (GS Yuasa) will collaborate to develop high-capacity, high-output liquid lithium-ion batteries for EV use.
  • Honda will start operation of an indication line for the manufacturing of all-solid-state batteries in 2024, aiming to undertake its all-solid-state batteries to fashions to be launched to market within the second half of the 2020s.
  • Honda invests in and is collectively growing semi-solid-state batteries (lithium-metal secondary batteries) with SES AI Company (SES), an EV battery analysis and growth firm.

4-2. Battery useful resource procurement and useful resource circulation

Within the areas of battery useful resource procurement and useful resource circulation, Honda will safe its aggressive benefits from a long-term perspective by strengthening initiatives by means of collaboration with varied companions.

1) Useful resource procurement:
By leveraging a strategic partnership with Hanwa Co., Ltd., Honda will guarantee secure procurement within the medium to long run, of important metals reminiscent of nickel, cobalt and lithium.

2) Useful resource circulation:
Honda will stabilize its materials procurement and try to attain “zero environmental impression” by proactively using recycled sources by means of robust partnerships with useful resource recycling companies, together with collaboration with Ascend Parts, Inc. and Cirba Options, and a complete partnership with POSCO Holdings Inc.

4-3. Strengthening EV manufacturing system and functionality

Making ready for the upcoming begin of full-fledged EV manufacturing, Honda will re-tool three current Honda crops in Ohio, within the U.S. (two auto crops, the Marysville Auto Plant and East Liberty Auto Plant, and one car powertrain plant, the Anna Engine Plant) to determine highly-efficient and highly-flexible manufacturing traces and place these crops as Honda’s EV Hub for manufacturing in North America.

Furthermore, by means of the institution of CO2 discount applied sciences and the usage of 100% clear power by means of the utilization of renewable and different power sources, Honda will make its Car Plant of Saitama Manufacturing unit in Japan Honda’s first carbon impartial plant in FY 2026 (fiscal 12 months ending March 31, 2026).

Moreover, Honda has begun engaged on the worldwide reform of its manufacturing system with a watch towards the manufacturing of EV fashions scheduled to go on sale within the second half of the 2020s. The reform initiatives will deal with the next three views.

  • Institution of manufacturing traces which pursue automation and utility of clever applied sciences in consideration of future modifications within the workforce.
  • Institution of extremely environment friendly factories and provide chains which can allow a shift to EVs in a brief time period.
  • Shift to manufacturing processes which cut back CO2 emissions to the utmost restrict and assume the useful resource circulation strategy.

5. Strengthening of Software program-related Areas

Based mostly on the idea of “software-defined mobility,” during which software program defines the worth of {hardware} and providers, Honda will speed up software program growth.

Particularly, Honda is additional advancing its E&E structure and growing Honda’s unique car OS with the purpose of adopting them ranging from the mid- to large-size EVs to be launched in North America in 2025. Based mostly on this car OS, Honda will proceed advancing its in-vehicle software program to allow the continual development of car capabilities and providers for purchasers even after the car is bought.

Furthermore, working towards insourcing of software program growth within the areas of the car OS, automated driving/superior driver-assistance system (AD/ADAS) and linked autos and providers, Honda will double the initially deliberate variety of new hires and in addition additional strengthen recruiting of high-level software program growth consultants. Furthermore, Honda will speed up collaboration with accomplice firms which have strengths in software program growth, together with KPIT Applied sciences Restricted (KPIT). By way of such collaboration, Honda and companions will deliver collectively their respective strengths, particularly Honda’s management and security applied sciences and companions’ software program growth capabilities, and try to understand new worth that may be created by means of software program.

Within the areas of the consumer expertise (UX) and digital providers, Honda will proceed strengthening growth, primarily in North America, by taking varied initiatives together with the institution of a brand new International Person Expertise Officer place and proactive strategy in recruiting digital consultants.

6. Strengthening of Alliance with GM

Honda will additional strengthen its alliance with GM. Along with codeveloping a collection of reasonably priced electrical autos which can go on sale in 2027 and past, the 2 firms will proceed exploring a broad vary of collaboration which can mix the respective strengths of the 2 firms and enhance competitiveness within the areas of core electrification elements.

7. Initiatives towards New Worth Creation

Towards new worth creation,Honda will make regular progress by always securing an annual price range on the stage of 100 billion yen for analysis into next-generation mobility in addition to for basic analysis actions, primarily within the areas of carbon neutrality applied sciences associated to the 5 key components Honda is targeted on, reminiscent of the appliance of intelligence applied sciences, development of batteries, utilization of hydrogen and sustainable supplies.

Furthermore, to be able to notice new worth creation extra speedily, Honda has allotted an annual funding price range of 10 billion yen and been proactively pursuing open innovation with startups. So far, Honda has invested in startups which have cutting-edge applied sciences which are extremely prone to be wanted sooner or later, reminiscent of AI, artificial fuels, battery recycling and nuclear fusion energy technology applied sciences.

Moreover, to be able to additional strengthen its open innovation capabilities by means of shut coordination with company methods, Honda has newly established Honda Improvements Co., Ltd. in Japan this month, which can function the worldwide head workplace operate for Honda’s open innovation actions.

8. Redefining the Honda International Model Slogan

For Honda to proceed to be seen as an organization society desires to exist within the midst of the interval of the “as soon as in 100 years transformation” of the business, Honda administration decided that the corporate must re-clarify the “raison d’etre” of Honda, what the corporate actually desires to attain, in addition to the “worth proposition” of Honda, which exists past its enterprise methods, reminiscent of electrification and digitalization. Based mostly on this realization, Honda redefined the prevailing Honda International Model Slogan – The Energy of Desires – by including a brand new tagline and three key phrases.

  • How we transfer you.
    The creation of mobility by means of the goals of every Honda affiliate will “transfer” individuals bodily and in addition “transfer” individuals’s hearts.
  • Create, Transcend, Increase
    Pushed by goals and the intrinsic motivation of every individual working at Honda, the corporate will create “the mobility Honda goals of” to embody the important worth of all mobility services – to allow individuals to transcend the constraints of time and place, and to enhance their each risk. By way of the creation of the mobility Honda goals of, Honda will turn into “The Energy of Desires” of increasingly individuals. That’s how we’ll transfer individuals and society ahead.





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